Publish a newsletter or newsletter is a great way to keep in touch with our customers and potential customers. However, many times we are faced with certain difficulties in implementing it. Probably have heard or read that it takes at least seven contacts before a person will buy a product or service. Therefore, it is essential to generate a way to keep in touch with visitors to your website. But of course, entrepreneurs are overwhelmed with the amount of tasks we have before us. Many times, simply postpone the issue to avoid adding one more task! Well, there are options that will facilitate the task! Moreover, employing a simple autoresponder system will automate many of these functions, thus avoiding an additional task appellant. Here are three simple options to start your newsletter or bulletin board: Create a newsletter "evergreen": This basically refers to a newsletter whose contents may be prepared in advance. Brief advice could be weekly, biweekly, monthly or bimonthly.
In each case, shall draw up the necessary amount (for example, 53 tips to keep ready all the year if you want to send a weekly basis). Then, simply use your autoresponder system to load the contents of each of the numbers, enter the frequency of sending and ready! Your newsletter will be distributed automatically to subscribers. Assemble a mini-course via e-mail: most likely you are an expert in the industry in which they work. And if you're not an expert, in any way will have some experience to share with your clients and potential clients. Create a mini-course via e-mail need not be a pharaonic task. Simply think about the structure of what we want to communicate, identify issues to be addressed in each chapter and write a short series of e-mails of course. Then, "copy and paste" each of these texts in your autoresponder system and will be distributing the mini-course automatically to the extent that will receive subscriptions. Email Only Special Offers: The third alternative can be used if you sell products or courses that take place during certain times of the year.
In the case of a bulletin of this nature, can offer a subscription which tells your visitors who will contact when you have news, promotions and relevant news. Should not rejected this alternative because there will be people who feel they want to stay informed and subscribe. Anyway, have a subscription form on your web site is an excellent tool to start building your contact base. It is better to have something than nothing! You will be able to improve it, but remember: the important thing is to start! Stay in touch with your customers and potential customers!