Effective advertising, like any virus must penetrate into any cracks and enticing, and prolong an increasing number of potential customers to your well-known resource. Internet merchants must first apply so simple, but effective way of promoting their material. What is a “viral marketing” and what it eats? “Viral marketing” – is any kind of effective […]

Modern exhibition market is characterized by an unprecedented growth rate. Every year more and more companies are showing increased interest in exhibiting. Everything from small to large companies one of the main ways marketing communications strategy sees the holding of exhibitions and other mass actions. The variety of thematic focus of activities, exhibitions can participate […]

Direct marketing – direct mail advertising offers, which is the basis personifitsirovannost supplied information. Its main objective is to establish the feedback and the formation of two-way communication. Direct marketing can be implemented by various means – this e-mail, Internet and fax and courier, and postal services. But what all these different means, and how […]

You know the word "hello"? and in the formulation of "hello bear"? Perhaps the most vivid and accessible example of a viral effect, which affected virtually the entire Russian-speaking Internet, not surpassing the current president of Russia Dmitry Medvedev (the slogan he was met by the blogosphere). It all started with a watercolor painting by […]